Defining how the global events industry better communicates its economic and social value, while identifying areas that require more support, will be key priorities for IBTM World’s Forum for Advocacy.
Baroness Tanni Grey-Thompson, British Paralympic athlete, six-time London Wheelchair Marathon winner and crossbench peer in the House of Lords, has been revealed as the opening keynote speaker at leading global trade show, IBTM World.
Sarawak’s legacy initiatives for business events achieve a major breakthrough as Business Events Sarawak (BESarawak) and Universiti Malaysia Sarawak (UNIMAS) collaborate on the first economic and legacy impact study in Malaysia.
The leading global event for the meetings and events industry, IBTM World, which returns to the iconic Fira de Barcelona from November 19 to November 21, has revealed the first details of its new Exceptional Experiences programme.
